Management Team

Carol Leaman,
President & CEO

Carol is responsible for driving the overall strategic direction and Axonify’s commitment to revolutionizing employee awareness and corporate learning. Carol brings more than 20 years of leadership and technology executive experience to the company as she has a history of building start-ups into multi-million dollar successes.

Most recently, Carol sold PostRank to Google after growing the company from a cool, free web tool, to a unique, customer-centric social media play in 2011. Prior to PostRank, she helmed RSS Solutions (enterprise class manufacturing software), and Fakespace (a high-end virtual reality company). She took Fakespace from $3 million to $30 million in revenue before orchestrating its acquisition in 2003, and sold RSS Solutions in 2006.

Carol brings her experience and insight to numerous boards, is a much sought after keynote speaker and has won multiple awards, including the Waterloo Region Entrepreneur Hall of Fame Intrepid Award (2011).

Connect with Carol on LinkedIn.

Carol Leaman

Carol Leaman
Christine Tutssel

Christine Tutssel,
SVP of Strategic Initiatives

Christine Tutssel is Axonify’s SVP of Strategic Initiatives. In this role, Christine leads the process of evaluating prospective business and partnership targets, and personally managing large strategic accounts for Axonify. With over 25 years of sales and sales management experience in the high-tech industry, Christine has worked in a variety of market sectors including finance, banking, healthcare, manufacturing, distribution, transportation and logistics, and retail.

Prior to Axonify, Christine spent two years assisting tech start-ups in building and executing their sales and go-to-market strategies. Previously, she was Vice President of Sales at Covarity, a software provider specializing in enterprise solutions for the banking industry. Before Covarity, Christine spent seven years at Descartes Systems Group, a leading provider of software and network based solutions for transportation and logistics, where she held a variety of sales and sales management roles.

Christine is a committed community volunteer and is most active with the Kitchener-Waterloo Youth Basketball Association and the Canadian Cancer Society. She resides in Waterloo, Ontario with her family and holds a Bachelor of Arts degree in economics from Wilfrid Laurier University.

Connect with Christine on LinkedIn.

Christine Tutssel

Phil Menary,
Vice President of Development

Phil brings over 20 years of experience to his leadership role and is responsible for the Axonify technology architecture, all aspects of product strategy and managing software development.

Prior to Axonify, Phil held the role of Director, Software Engineering at Sandvine. Previously, Phil was Vice President of Engineering at LiveHive Systems, Vice President at Diskstream and Director of Software Development at RSS Solutions, where he helped migrate their client/server based solution to an n-tiered enterprise solution. He was also instrumental in arranging a successful corporate acquisition by a larger U.S. firm. In his impressive career, Phil has held positions as Technical Specialist at Sun Life and as Director of Software Development for CheckFree Corp.

Phil is Chairman of the Board for Mornington Communications Co-op and holds a degree in Mathematics and Computer Science from the University of Western Ontario.

Connect with Phil on LinkedIn.

Phil Menary

Phil Menary
Laura Martin

Laura Martin,
Vice President of Marketing

Laura is responsible for building and executing Axonify’s marketing strategy, and brings over 20 years of experience in B2B technology marketing, specializing in early- to mid-stage organizations. Before joining Axonify, Laura headed the marketing team at Covarity Inc., where she was responsible for launching and executing all aspects of marketing into the financial services industry.

Laura also held senior management roles at LiveHive Solutions, a digital media solution, RSS Solutions, a manufacturing software organization and Ironside Technologies, a B2B e-commerce company.

Laura holds a Bachelor of Business Administration degree from Wilfrid Laurier University, Waterloo, and is a co-founder of Avonova, a local technology group.

Connect with Laura on LinkedIn.

Laura Martin

John Astorino,
Vice President of Product Management

John is responsible for Axonify’s product roadmap and product direction. He brings more than 15 years of technology and global market experience from small to mid-size organizations, where he held roles such as Software Engineer, Product Manager, Alliance Manager, Sales Account Manager and VP of Product Management.

Before joining Axonify, John was VP of Product Management at Fongo Inc., one of Canada’s fastest growing mobile communications companies and before that he was a member of the Sandvine team that took the company from a new start-up to a 400+ employee organization with $90M plus in revenue when he left the company as the VP of Product Management.

John also founded Simplified Broadband, a Broadband and VoIP Service Provider in the Ontario and Quebec markets in Canada.

John holds a Bachelor of Computer Science degree from McMaster University, Hamilton, Ontario.

Connect with John on LinkedIn.

John Astorino

John Astorino

Suzanne Hyatt,
Vice President of Human Resources

Suzanne is responsible for building and executing Axonify’s human capital strategy.  With 15+ years’ experience, Suzanne specializes in organizational design and development, building and developing high performance teams, developing leading practices in the attraction and retention of talent, the creation of total rewards strategies, and the management of organizational change.

Prior to joining Axonify, Suzanne was Vice President Human Resources with Rebellion Media (Digital Media) where she led change initiatives and human resources and people planning during a growth by acquisition strategy involving acquisition of 12 businesses in new media and technology over an 18 month period.  Previous to that she was Vice President Human Resources with Tech Capital Partners (Venture Capital).

Suzanne holds an Honours Bachelor of Arts degree from the University of Waterloo, a Certificate in Human Resource Management from Conestoga College and has obtained the Certified Human Resources Leader (CHRL) designation.  Suzanne is certified in The Birkman Method and Thomas Disc International personality assessment tools, is an active HR leadership mentor and has acted in an advisory capacity for many early stage technology businesses.

Connect with Suzanne on LinkedIn.



Dave Pooley,
Chief Financial Officer

Dave is responsible for Axonify’s accounting and finance functions. He works closely with the company’s investment groups, provides contract support to the sales team, manages the annual budget and pro-forma forecast, and oversees accounting and tax reporting requirements.

Dave brings more than 10 years of accounting and finance experience to Axonify from both private and public organizations. Prior to Axonify, Dave spent 6 years working with early stage technology companies, consulting on finance and accounting matters as well as managing successful acquisitions to large global technology leaders. During this time, Dave was also the accounting and finance mentor at the Accelerator Center—a world-renowned, award-winning network of facilities dedicated to developing and commercializing technology startups. Earlier in his career, Dave held various public accounting roles.

Dave holds a CPA, CA and an Honours Bachelor of Business Administration from Wilfrid Laurier University.

Connect with Dave on LinkedIn.

Craig Wahl,
Vice President of Professional Services

Craig is responsible for Professional Services and Support at Axonify, ensuring the company’s clients successfully launch and receive the ongoing support they need to achieve ongoing success. He brings more than 15 years of experience in the technology sector, holding various management roles in sales and customer support.

Prior to joining Axonify, Craig was VP, Customer Support at D2L Corporation. In this role, Craig maintained oversight responsibility for customer success and client support, which were integral to D2L’s growth from 60 to 900 employees.

Craig also spent four years in a sales and support management role at One-Eighty Corp (now owned by CDK Global), helping to grow the company by more than 300%. His depth of services and support experience stems from working in various industries—including education, automotive, healthcare and telecommunications—as well as from servicing organizations across the globe.

Connect with Craig on LinkedIn



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